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Tag: HCI

The Agency Theory of Chat-Based AI Personas: Insights from Economics

Written in collaboration with Claude-3.5.-Sonnet. All information checked by human author. Background Because of the utility and value of large language models (LLMs) in tasks supporting persona creation and users’ interaction with personas, chat-based AI personas are becoming increasingly prevalent. However, these personas present unique challenges that can be understood through the lens of agency theory (also known as the…

The Definitive List of Quantitative Persona Research (Read These to Get a Foundational Understanding of Data-Driven Persona Research)

Here’s a reading list I recommend to “newcomers” in quantitative persona research (e.g., Master’s students, PhD candidates) (see bolded parts for explanations for why you should read each paper). The list contains ten papers and is organized in themes. Conceptual papers discussing the theory of data-driven personas Jung, S.G., Salminen, J. and Jansen, B. J. (2022) Developing Persona Analytics Towards…