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Tag: HCI

The Agency Theory of Chat-Based AI Personas: Insights from Economics

Published by Joni on September 1, 2024

Written in collaboration with Claude-3.5.-Sonnet. All information checked by human author. Background Because of the utility and value of large language models (LLMs) in tasks supporting persona creation and users’ interaction with personas, chat-based AI personas are becoming increasingly prevalent. However, these personas present unique challenges that can be understood through the lens of agency theory (also known as the…

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Introduction to Quantitative Persona Research (Read These to Get a Foundational Understanding of Data-Driven Persona Research)

Published by Joni on October 11, 2023

Here’s a reading list I recommend to “newcomers” in quantitative persona research (e.g., Master’s students, PhD students) (see bolded parts for explanations for why you should read each paper). The list contains ten papers and is organized in themes. NOTE: There are *many more* impactful and important data-driven persona papers. Why I only included papers from our team in this…

Continue readingIntroduction to Quantitative Persona Research (Read These to Get a Foundational Understanding of Data-Driven Persona Research)