This post explains the use of NVivo software package for analysis of qualitative data. It focuses on four aspects: coding categorization relationships comparison of background variables First, coding. This is simply giving names to phenomena observed in the material. It’s a process of abstraction and conceptualization, i.e. making the rich qualitative material more easily approachable by […]
Joni SalminenAssociate Professor (tenure track) at the University of Vaasa, and Adjunct Professor at the Turku School of Economics.