I was teaching a course called “Web & Mobile Analytics” at Aalto University back in 2015. As a part of that course, the students conducted an analytics audit for their chosen website. I’m sharing the list of questions I made for that audit, as it’s a useful list for getting to know Google Analytics. The questions Choose a period to…
Scientist at QCRI, Postdoc at Turku School of Economics. Contact: joolsa (at) utu.fi.